Doing the hard things makes it competitive business is getting harder and harder because everyone in the industry is getting more and more professional, and if you can‘t keep improving and innovating, of course it‘s going to get harder and harder. In addition, the barriers to acquiring expertise, starting new companies, and recruiting professionals are being lowered. The more people who can do it, the harder it will be. Since that was the rule, it was better to do the hard thing in the first place than to let the environment force you to do it. Although resources were relatively expensive and the success rate was relatively low, once successful, it would lead to significant development. This is not to say that it will avoid competition, but rather that it will make the competition fewer than it is now.


To do the hard things, more need to carry out the landing plan good plan is not the most difficult, difficult to achieve it. Execution landing is so important that many people talk about it, but when they really need to do it, they can‘t do it, or the results don‘t show up. And always has a good reason to defend himself, and usually won‘t admit that there may be a problem with his approach... ? ... when it comes to things like this, it‘s time to see if you can do the same? The team is not like that. ? Now where we are.


Broader responsibilities internal managers used to publish tasks internally, then regularly monitor the completion of tasks and report back to superiors in a timely manner. It‘s different now. Managers need to help employees recognize and develop their strengths, encourage and stimulate their individual creativity, and recognize and appreciate their progress and achievements. More importantly, always say to your employees, “Now, take this assignment and tell me, how can I help you achieve your goal?”. . Before the manager is control, now the manager is help, is roll up the sleeves together.


Let your employees know why they are doing what they are doing as long as they understand the tasks assigned to them by the company. Sometimes even better than expected. To help employees better understand the company‘s perspective, management team members write daily“Today‘s observations” for all members, explaining what the company is doing and why. This is also the reason for the regular release of some corporate development data. While it is possible to give away company secrets, the risk is far less than employees not knowing what to do. Because black sheep is rare, it‘s small, but employees who don‘t know what to do can get in the way of the company. It‘s big






Even the smallest company needs a culture that treats its partners, shareholders, employees and former colleagues with the values of sincerity, altruism, love and mutual benefit. Because in this way, to go far, to develop and grow. Corporate culture is the team to the same way to act, do something, do something. In order to achieve this, it is necessary to extract many concise sentences, as a principle of doing things, and use the company‘s internal cases to tell employees how to act. ... Also, hire people who fit these values; and fire people who conflict with the company‘s values.


 Using common sense to drive the development of the company against common sense is full of every corner of the company, if not noticed and timely correction, will hinder the development of the company. For example, if you only listen to the recruiter, you lose team diversity because he only likes people like him. Put a smart-ass in charge and he will lead the team astray. Let the person who doesn‘t know the situation make the decision, he will probably screw things up. To get someone to do something he doesn‘t want to do, he almost always has to be watched to get it done. .....


There is no point in not innovating around the customer. In essence, the different roles and functions in a team exist to serve the customer So every innovation and every attempt they make must be based on optimizing customer service. We need to strive to know our customers better than they do, so that we can invent better product portfolios, better systems services, and more efficient processes.